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Mossimo Giannulli

Target Debuts Mossimo Fall 2008 Collection

MINNEAPOLIS (July 2008) —Style-setters budgeting for a new season’s wardrobe can find on-trend, affordable options and casual basics in the Mossimo® for Target® fall collection. Mossimo Giannulli reinvents cool-weather chic once again by combining the latest silhouettes, rich color palettes and textured fabrics. The result is smart separates for the entire family that are easy to mix-and-match and a collection that defines great style at an exceptional value.

"Mossimo continues to reinvent stylish wardrobe options for a great value," says Trish Adams, senior vice president, Target. "He reaches a variety of style personalities by offering the latest trends and casual must-haves for the entire family."

Women

Whether timeless or up-to-the-minute, every woman can complement her personal style with the season’s latest looks for a great price. Key trends for fall include patchwork prints, menswear plaids and a return to academia with collegiate-inspired graphics, as well as a color palette combining pastel shades with pops of red, pink and purple.

A zip-up collared sweater dress offers the perfect office ensemble and transitions to a night out when paired with a chic leather moto jacket. Affordable finds such as long and lean tanks and cropped active pants provide peace of mind and cool, California-style for lounging on the weekend. Chambray tops and grandfather cardigans look on-trend with wide-leg trousers, and afford additional options for colder temperatures when coupled with stylish black denim studded pants. 

Celebrate the holidays with basic sweater cardigans worn over feminine shift dresses or a metallic bow-blouse paired with a versatile, back-zip pencil skirt. Boucle coats and satin trenches look smart and polished over any outfit.

The Mossimo for Target collection also offers classic and trendy options for the plus-size woman, in sizes ranging from 1X to 3X. For the office, cowl-neck and sweetheart necklines flatter any figure and look sophisticated when paired with charcoal trousers. For leisurely afternoons, women pair turtlenecks and trouser vests with denim wide-leg pants for a pulled together, preppy look. Pleated woven dresses in both neutrals and brights transition effortlessly from day to night, and an ankle-length puffer coat looks chic for brisk winter walks.

This fall, the Mossimo for Target accessories collection offers simple, affordable ways for women to accent wardrobe essentials and make a style statement. Bubble print satchels and structured totes in bright colors complement muted ensembles, while oversized sunglasses create a celebrity-inspired look for less. Faux snakeskin peep-toe heels and two-tone spectator pumps are perfect for a girls' night out, while Mary Jane flats and faux suede slouchy boots provide practical alternatives for running Sunday errands.

Men

For men, ivy league-inspired details and rugged plaids are key trends for fall, and the Mossimo for Target collection presents styles for every occasion at an excellent value. Solid and striped woven button-downs look smart in the boardroom and layer well under striped cardigans and varsity-print hoodies for weekend jaunts. For the metropolitan man, Mossimo Premium Denim in vintage rinses and distressed styles create an on-trend, urban look when paired with tees in fun prints and a black puffer jacket that never goes out of style. Thermal crewneck henleys and flannel two-pocket shirts provide unlimited options when worn under a casual cotton bomber or buffalo plaid shirt jacket. Leather belts, watches and sunglasses in a range of updated styles complete the season’s must-have looks.

Children

The Mossimo for Target collection caters to style-setting kids with an array of casual basics at prices parents appreciate. Girls layer lace-trim waffle tanks under flannel woven shirts for outdoor play dates and pair smocked floral print tees with flare-leg jeans for ice cream socials. Boys mix plaid, long-sleeve button downs with sweater vests in brown and navy for dressier occasions, or opt for terry pants and raglan tees for after school activities.

The Mossimo for Target fall 2008 collection will be available at most Target stores nationwide and at Target.com beginning in August.

About Target

Minneapolis-based Target serves guests at 1,613 stores in 47 states nationwide by delivering today’s best retail trends at affordable prices. Target is committed to providing guests with great design through innovative products,in-store experiences and community partnerships. Whether visiting a Target store or shopping online at Target.com, guests enjoy a fun and convenient shopping experience with access to thousands of unique and highly differentiated items. Since 1946, the corporation has invested five percent of itsincomein the communities it serves. Target (NYSE:TGT) gives more than $3 million a week to its local communities through grants and special programs. Target partners with nonprofit organizations, guests and team members to help meet community needs.

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