MINNEAPOLIS (February 2008) – From modern metropolitan stylesetters to easygoing urban hipsters, stylish men searching for the latest looks and the season’s must-have staples will find them at Target. The Target Men’s Collection Spring 2008 – including Mossimo®, Merona®, Cherokee®, Utility®, and C9 by Champion® – offers timeless suiting for the workday as well as lived-in hoodies and chinos for lounging on the weekend.
Suiting is updated this season with twill fabrics and clean silhouettes. In addition to Merona staples in versatile charcoal gray and classic black, men can modernize conventional work attire with playful pinstripe and khaki separates that transition effortlessly from the office to after-dinner engagements. Full linings and premium construction make finding a well-tailored suit at Target a breeze, while a Merona seersucker blazer and matching trousers provide the perfect go-to option for family gatherings and more casual affairs. Plaid vests from Utility add an extra element of debonair flare and create an updated look for the weary work wardrobe. Silk ties offer no-fuss style and add a pop of color to an otherwise neutral suit, while polished cuff links and tie bars add a tasteful touch to any outfit.
This spring, Target brings on-trend options to the forefront of every man’s wardrobe whether his personal style skews casual or more refined. For dressier occasions, men can update a traditional blazer with Mossimo oxford shirts and Merona long-sleeve button-downs available in collegiate stripes and preppy gingham plaids. For a night on the town, men may opt for an ensemble that is both classic and comfortable like the Merona relaxed-fit chino pants and a sophisticated Merona washed-cotton blazer in navy. For the hippie-at-heart, Mossimo urges men to “go green” with organic tees made with low-impact dyes and organically grown cotton which pair nicely with vintage-washed Mossimo Premium denim jeans.
Shirts like the Mossimo solid piqué polo are the ideal spring staple, whether layered under a lightweight Merona striped sweater or dressed up with a pair of Mossimo plaid shorts. For those hot summer days spent poolside, men can pair their favorite polo with an assortment of board shorts in refreshing prints and bold colors from Mossimo and Merona. An urban chic Merona safari jacket is this spring’s must-have topper for any overcast afternoon. Cargo shorts give off a relaxed vibe and pair nicely with a Utility baseball tee or Merona rugby shirt for days spent with friends.
Hit the gym in the latest styles from C9 by Champion, renowned for technologically advanced performance apparel that combines fashion with function. This spring, Target introduces the C9 Platinum collection, with fabrics that have UV protection, moisture management and odor absorption capabilities. From long-sleeve Duo Dry® tees which keep men warm and dry during the transitional months to woven running shorts for training days on the track, C9 provides the basics that are ideal for rigorous workouts or leisurely game day afternoons.
Accessories in edgy prints and conservative plaids abound this spring and complement any man’s individual style. Mossimo wallets in distressed leather and madras plaid braided belts offer the perfect addition to handsome spring ensembles, while leather cuff bracelets, vintage-inspired fedoras and aviator sunglasses appeal to personalities with an eye for the exceptional. Oversized messenger bags, classic Mossimo watches and cool key fobs in varying patterns and styles make accessorizing any outfit effortless.
The Target Men’s Collection Spring 2008 will be available at select Target stores nationwide and at Target.com.
About Target
Minneapolis-based Target serves guests at 1,591 stores in 47 states nationwide by delivering today’s best retail trends at affordable prices. Target is committed to providing guests with great design through innovative products, in-store experiences and community partnerships. Whether visiting a Target store or shopping online at Target.com, guests enjoy a fun and convenient shopping experience with access to thousands of unique and highly differentiated items. Target (NYSE:TGT) gives more than $3 million a
week to its local communities through grants and special programs. Since opening its first store in 1962, Target has partnered with nonprofit organizations, guests and team members to help meet community needs.
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