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Target Unveils Customized Ad Technology that Makes Shopping Easier

MINNEAPOLIS —
“My TargetWeekly” Offers Deal Alerts, Shopping Lists and Mobile Integration
 
As part of its continuing innovation to make shopping meet the needs of its guests, Target today announced a new super-charged online weekly ad that puts the deals shoppers want in the palms of their hands. 
 
“My TargetWeekly” is the new customizable version of its popular online weekly ad, which already draws more than 1.2 million visitors each week. With My TargetWeekly, guests can create customized views and deal alerts to learn when their favorite items are on sale. They also can view  coupons, see top 10 deals, share via Facebook and Twitter and create their own customized mobile shopping lists for their next visit in-store or online. 
 
“We are excited to provide our guests with yet another innovation to simplify their lives and improve their shopping experience,” said Steve Eastman, President, Target.com. “As the only retailer offering this technology, we are proud to give our guests more ways to make the most of their dollar, which helps us deliver on our ‘Expect More. Pay Less.’ brand promise.”
 
My TargetWeekly can also be found on the Target Facebook fan page and guests can share products and shopping experiences with friends to create smart recommendations.  The more guests “love” a product, the smarter the recommendation engine becomes.
 
Target will continue to expand this new digital portal with more capabilities and conveniences this fall.
 
For more information, visit target.com/weeklyad.
 
About Target
Minneapolis-based Target Corporation (NYSE:TGT) serves guests at 1,743 stores in 49 states nationwide and at Target.com. Target is committed to providing a fun and convenient shopping experience with access to unique and highly differentiated products at affordable prices. Since 1946, the corporation has given 5 percent of its income through community grants and programs, like Take Charge of Education. Today, that giving equals more than $3 million a week. For more information about Target’s commitment to corporate responsibility, visit Target.com/hereforgood.

TAGS: Target.com & Mobile

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